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43 Web Design Mistakes You Should Avoid
danny30
post Mar 28 2008, 03:39 PM
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There are several lists of web design mistakes around the Internet. Most of them, however, are the “Most common” or “Top 10” mistakes. Every time I crossed one of those lists I would think to myself: “Come on, there must be more than 10 mistakes…”. Then I decided to write down all the web design mistakes that would come into my head; within half an hour I had over thirty of them listed. Afterwards I did some research around the web and the list grew to 43 points.

The next step was to write a short description for each one, and the result is the collection of mistakes that you will find below. Some of the points are common sense, others are quite polemic. Most of them apply to any website though, whether we talk about a business entity or a blog. Enjoy!

1. The user must know what the site is about in seconds: attention is one the most valuable currencies on the Internet. If a visitor can not figure what your site is about in a couple of seconds, he will probably just go somewhere else. Your site must communicate why I should spend my time there, and FAST!

2. Make the content scannable: this is the Internet, not a book, so forget large blocks of text. Probably I will be visiting your site while I work on other stuff so make sure that I can scan through the entire content. Bullet points, headers, subheaders, lists. Anything that will help the reader filter what he is looking for.

3. Do not use fancy fonts that are unreadable: sure there are some fonts that will give a sophisticated look to your website. But are they readable? If your main objective is to deliver a message and get the visitors reading your stuff, then you should make the process comfortable for them.

4. Do not use tiny fonts: the previous point applies here, you want to make sure that readers are comfortable reading your content. My Firefox does have a zooming feature, but if I need to use on your website it will probably be the last time I visit it.

5. Do not open new browser windows: I used to do that on my first websites. The logic was simple, if I open new browser windows for external links the user will never leave my site. WRONG! Let the user control where he wants the links to open. There is a reason why browsers have a huge “Back” button. Do not worry about sending the visitor to another website, he will get back if he wants to (even porn sites are starting to get conscious regarding this point lately…).

6. Do not resize the user’s browser windows: the user should be in control of his browser. If you resize it you will risk to mess things up on his side, and what is worse you might lose your credibility in front of him.

7. Do not require a registration unless it is necessary: lets put this straight, when I browse around the Internet I want to get information, not the other way around. Do not force me to register up and leave my email address and other details unless it is absolutely necessary (i.e. unless what you offer is so good that I will bear with the registration).

8. Never subscribe the visitor for something without his consent: do not automatically subscribe a visitor to newsletters when he registers up on your site. Sending unsolicited emails around is not the best way to make friends.

9. Do not overuse Flash: apart from increasing the load time of your website, excessive usage of Flash might also annoy the visitors. Use it only if you must offer features that are not supported by static pages.

10. Do not play music: on the early years of the Internet web developers always tried to successfully integrate music into websites. Guess what, they failed miserably. Do not use music, period.

11. If you MUST play an audio file let the user start it: some situations might require an audio file. You might need to deliver a speech to the user or your guided tour might have an audio component. That is fine. Just make sure that the user is in control, let him push the “Play” button as opposed to jamming the music on his face right after he enters the website.

12. Do not clutter your website with badges: first of all, badges of networks and communities make a site look very unprofessional. Even if we are talking about awards and recognition badges you should place them on the “About Us” page.

13. Do not use a homepage that just launches the “real” website: the smaller the number of steps required for the user to access your content, the better.

14. Make sure to include contact details: there is nothing worse than a website that has no contact details. This is not bad only for the visitors, but also for yourself. You might lose important feedback along the way.

15. Do not break the “Back” button: this is a very basic principle of usability. Do not break the “Back” button under any circumstance. Opening new browser windows will break it, for instance, and some Javascript links might also break them.

16. Do not use blinking text: unless your visitors are coming straight from 1996, that is.

17. Avoid complex URL structures: a simple, keyword-based URL structure will not only improve your search engine rankings, but it will also make it easier for the reader to identify the content of your pages before visiting them.

18. Use CSS over HTML tables: HTML tables were used to create page layouts. With the advent of CSS, however, there is no reason to stick to them. CSS is faster, more reliable and it offers many more features.

19. Make sure users can search the whole website: there is a reason why search engines revolutionized the Internet. You probably guessed it, because they make it very easy to find the information we are looking for. Do not neglect this on your site.

20. Avoid “drop down” menus: the user should be able to see all the navigation options straight way. Using “drop down” menus might confuse things and hide the information the reader was actually looking for.

21. Use text navigation: text navigation is not only faster but it is also more reliable. Some users, for instance, browse the Internet with images turned off.

22. If you are linking to PDF files disclose it: ever clicked on a link only to see your browser freezing while Acrobat Reader launches to open that (unrequested) PDF file? That is pretty annoying so make sure to explicit links pointing to PDF files so that users can handle them properly.

23. Do not confuse the visitor with many versions: avoid confusing the visitor with too many versions of your website. What bandwidth do I prefer? 56Kbps? 128Kbps? Flash or HTML? Man, just give me the content!

24. Do not blend advertising inside the content: blending advertising like Adsense units inside your content might increase your click-through rate on the short term. Over the long run, however, this will reduce your readership base. An annoyed visitor is a lost visitor.

25. Use a simple navigation structure: sometimes less is more. This rule usually applies to people and choices. Make sure that your website has a single, clear navigation structure. The last thing you want is to confuse the reader regarding where he should go to find the information he is looking for.

26. Avoid “intros”: do not force the user to watch or read something before he can access to the real content. This is plain annoying, and he will stay only if what you have to offer is really unique.

27. Do not use FrontPage: this point extends to other cheap HTML editors. While they appear to make web design easier, the output will be a poorly crafted code, incompatible with different browsers and with several bugs.

28. Make sure your website is cross-browser compatible: not all browsers are created equal, and not all of them interpret CSS and other languages on the same way. Like it or not, you will need to make your website compatible with the most used browsers on the market, else you will lose readers over the long term.

29. Make sure to include anchor text on links: I confess I used to do that mistake until some time ago. It is easier to tell people to “click here”. But this is not efficient. Make sure to include a relevant anchor text on your links. It will ensure that the reader knows where he is going to if he clicks the link, and it will also create SEO benefits for the external site where the link is pointing.

30. Do not cloak links: apart from having a clear anchor text, the user must also be able to see where the link is pointing on the status bar of his browser. If you cloak your links (either because they are affiliate ones or due to other reasons) your site will lose credibility.

31. Make links visible: the visitor should be able to recognize what is clickable and what is not, easily. Make sure that your links have a contrasting color (the standard blue color is the optimal most of the times). Possibly also make them underlined.

32. Do not underline or color normal text: do not underline normal text unless absolutely necessary. Just as users need to recognize links easily, they should not get the idea that something is clickable when in reality it is not.

33. Make clicked links change color: this point is very important for the usability of your website. Clicked links that change color help the user to locate himself more easily around your site, making sure that he will not end up visiting the same pages unintentionally.

34. Do not use animated GIFs: unless you have advertising banners that require animation, avoid animated GIFs. They make a site look unprofessional and detract the attention from the content.

35. Make sure to use the ALT and TITLE attributes for images: apart from having SEO benefits the ALT and TITLE attributes for images will play an important role for blind users.

36. Do not use harsh colors: if the user is getting a headache after visiting your site for 10 consecutive minutes, you probably should pick a better color scheme. Design the color palette around your objectives (i.e. deliver a mood, let the user focus on the content, etc.).

37. Do not use pop ups: this point refers to pop ups of any kind. Even user requested pop ups are a bad idea given the increasing amount of pop blockers out there.

38. Avoid Javascript links: those links execute a small Javascript when the user clicks on them. Stay away from them since they often create problems for the user.

39. Include functional links on your footer: people are used to scrolling down to the footer of a website if they are not finding a specific information. At the very least you want to include a link to the Homepage and possibly a link to the “Contact Us” page.

40. Avoid long pages: guess what, if the user needs to scroll down forever in order to read your content he will probably just skip it altogether. If that is the case with your website make it shorter and improve the navigation structure.

41. No horizontal scrolling: while some vertical scrolling is tolerable, the same can not be said about horizontal scrolling. The most used screen resolution nowadays is 1024 x 768 pixels, so make sure that your website fits inside it.

42. No spelling or grammatical mistakes: this is not a web design mistake, but it is one of the most important factors affecting the overall quality of a website. Make sure that your links and texts do not contain spelling or grammatical mistakes.

43. If you use CAPTCHA make sure the letters are readable: several sites use CAPTCHA filters as a method of reducing spam on comments or on registration forms. There is just one problem with it, most of the times the user needs to call his whole family to decipher the letters.

GOOD LUCK!!
 
Relentless
post Mar 28 2008, 04:17 PM
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Did you make this your self? Interesting. Great list.

These ones quite disturb me.

QUOTE
41. No horizontal scrolling: while some vertical scrolling is tolerable, the same can not be said about horizontal scrolling. The most used screen resolution nowadays is 1024 x 768 pixels, so make sure that your website fits inside it.

37. Do not use pop ups: this point refers to pop ups of any kind. Even user requested pop ups are a bad idea given the increasing amount of pop blockers out there.

22. If you are linking to PDF files disclose it: ever clicked on a link only to see your browser freezing while Acrobat Reader launches to open that (unrequested) PDF file? That is pretty annoying so make sure to explicit links pointing to PDF files so that users can handle them properly.


I lol'd this one.

QUOTE
23. Do not confuse the visitor with many versions: avoid confusing the visitor with too many versions of your website. What bandwidth do I prefer? 56Kbps? 128Kbps? Flash or HTML? Man, just give me the content!

Seriously.......


There should be one about graphic design, lol. There are so many flaws I've seen. =X
 
austinoutloud
post Mar 28 2008, 08:14 PM
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QUOTE
42. No spelling or grammatical mistakes: this is not a web design mistake, but it is one of the most important factors affecting the overall quality of a website. Make sure that your links and texts do not contain spelling or grammatical mistakes.


Favourite.

This is a really good list. Me and my noob-self bookmarked the page biggrin.gif
 
aaayotiffany
post Mar 28 2008, 11:37 PM
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QUOTE(danny30 @ Mar 28 2008, 04:39 PM) *
20. Avoid “drop down” menus: the user should be able to see all the navigation options straight way. Using “drop down” menus might confuse things and hide the information the reader was actually looking for.

26. Avoid “intros”: do not force the user to watch or read something before he can access to the real content. This is plain annoying, and he will stay only if what you have to offer is really unique.

32. Do not underline or color normal text: do not underline normal text unless absolutely necessary. Just as users need to recognize links easily, they should not get the idea that something is clickable when in reality it is not.

37. Do not use pop ups: this point refers to pop ups of any kind. Even user requested pop ups are a bad idea given the increasing amount of pop blockers out there.

40. Avoid long pages: guess what, if the user needs to scroll down forever in order to read your content he will probably just skip it altogether. If that is the case with your website make it shorter and improve the navigation structure.

41. No horizontal scrolling: while some vertical scrolling is tolerable, the same can not be said about horizontal scrolling. The most used screen resolution nowadays is 1024 x 768 pixels, so make sure that your website fits inside it.

42. No spelling or grammatical mistakes: this is not a web design mistake, but it is one of the most important factors affecting the overall quality of a website. Make sure that your links and texts do not contain spelling or grammatical mistakes.


THANK YOU.
god, people who do those are soo annoying. pinch.gif
 
Melie
post Mar 28 2008, 11:43 PM
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thank u!! saved it!! good rules of thumb
 
Teesa
post Mar 29 2008, 01:25 PM
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QUOTE
31. Make links visible: the visitor should be able to recognize what is clickable and what is not, easily. Make sure that your links have a contrasting color (the standard blue color is the optimal most of the times). Possibly also make them underlined.
34. Do not use animated GIFs: unless you have advertising banners that require animation, avoid animated GIFs. They make a site look unprofessional and detract the attention from the content.
36. Do not use harsh colors: if the user is getting a headache after visiting your site for 10 consecutive minutes, you probably should pick a better color scheme. Design the color palette around your objectives (i.e. deliver a mood, let the user focus on the content, etc.).


#36 is necessary for everyone to read-some myspace pages i stumble upon are so hideous.

and this is my favorite because i absolutely hate spelling/grammar errors!~
QUOTE
42. No spelling or grammatical mistakes: this is not a web design mistake, but it is one of the most important factors affecting the overall quality of a website. Make sure that your links and texts do not contain spelling or grammatical mistakes.
 
emberfly
post Apr 6 2008, 04:17 PM
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very useful. I wish all those stupid girls on xanga would stop using bright pastels that burn your eyes.
 
hi-res
post Apr 6 2008, 08:16 PM
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QUOTE
11. If you MUST play an audio file let the user start it: some situations might require an audio file. You might need to deliver a speech to the user or your guided tour might have an audio component. That is fine. Just make sure that the user is in control, let him push the “Play” button as opposed to jamming the music on his face right after he enters the website.


Probably one of my top annoying pet peeves. There really is no need for music or your personal or professional site. And if you insists on having it there, makes it optional, please. In most cases, I'd much rather listen to my own music.

Overall, very good and comprehensive list.
 
emberfly
post Apr 6 2008, 10:48 PM
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guhh. me too^

edit// and it's so easy to fix, too!

CODE
<embed src="emberfly_is_sexy.mp3" autostart="false">



danny30 is my new best friend shifty.gif
 
vintage-toile
post Apr 7 2008, 08:38 AM
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QUOTE(emberfly @ Apr 6 2008, 10:17 PM) *
very useful. I wish all those stupid girls on xanga would stop using bright pastels that burn your eyes.

very true. girls are obsessed with pink ¬¬'

this list is really good..but i've seen many sites which portray quite a lot of these flaws..
 
S-Majere
post Apr 7 2008, 09:49 AM
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Great list - took me two years of trial and error to realise most of this for my own sites.

Any site that I visit that has auto-music playing in the background I leave as fast as possible and never return. Totally with you on that.
 
libertie
post Apr 7 2008, 12:42 PM
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QUOTE(S-Majere @ Apr 7 2008, 09:49 AM) *
Any site that I visit that has auto-music playing in the background I leave as fast as possible and never return. Totally with you on that.

Same. I hate that, even on myspace. To this day I still get surprised and annoyed when I visit a person's myspace and music starts blaring out of my speakers.
 
markmejia
post Apr 7 2008, 07:08 PM
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QUOTE
10. Do not play music: on the early years of the Internet web developers always tried to successfully integrate music into websites. Guess what, they failed miserably. Do not use music, period.

This one I kind of have to disagree on. There are a lot of professional Flash portfolio websites that have real subtle but sleek music in the background. And I like it. >:]
 
karmakiller
post Apr 7 2008, 07:15 PM
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My Myspace has music on it. I added a song a long time ago, and forgot about it when I put up my div pinch.gif

Do not use animated GIFs: unless you have advertising banners that require animation, avoid animated GIFs. They make a site look unprofessional and detract the attention from the content.
Reminds me of myspace.
 
lkajsfklajskds
post Apr 7 2008, 07:54 PM
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quite an informative list thumbsup.gif
 
miyashu
post Apr 8 2008, 05:47 PM
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this is a great guide that fledgling designers can refer to. something else that has always annoyed me are those iframes with itty bitty content areas and extremely small font size.
 
enchantedgraphic...
post Apr 9 2008, 12:46 AM
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Great list! It helps a lot, and I totally agree on #22 _smile.gif
 
markmejia
post Apr 9 2008, 08:36 PM
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QUOTE(enchantedgraphics @ Apr 8 2008, 10:46 PM) *
Great list! It helps a lot, and I totally agree on #22 _smile.gif

Srsly, I hate that. I've made it a habit to look at the status bar at the bottom before opening some document online.
 
Blaqheartedstar
post Apr 9 2008, 10:02 PM
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^ i also look at the status bar before opening a link. its a must for me. Although i do have the habit of target_blank for external links... i guess i should quite now

QUOTE
26. Avoid “intros”: do not force the user to watch or read something before he can access to the real content. This is plain annoying, and he will stay only if what you have to offer is really unique.
^ completely annoying, although some splash pages with warnings are ok. unless its a maze of tons of different links

QUOTE
10. Do not play music: on the early years of the Internet web developers always tried to successfully integrate music into websites. Guess what, they failed miserably. Do not use music, period.
^ i hate those... its ok to add the mp3 and or flash player... but i hate it with a passion when the player is on auto play... Its ok when music is on a personal website or blog but the autoplay needs to be turned off.

QUOTE
32. Do not underline or color normal text: do not underline normal text unless absolutely necessary. Just as users need to recognize links easily, they should not get the idea that something is clickable when in reality it is not.
^lol i so fall for those... which is why i never underline anything on my site.
 
boatshipper
post Apr 10 2008, 09:00 PM
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Awesome list! Thanks a lot, it's a great help.
 
anzbex
post Apr 12 2008, 06:22 PM
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Great list :) Thanks for sharing ;-)
 
SharperMyspace
post Apr 12 2008, 06:49 PM
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You forgot the thing that annoys me the most:

Using page load effects. Like when the page fades in or crosses in instead of just appearing. Using PowerPoint slide effects for a link! grr.
 
emberfly
post Apr 12 2008, 11:42 PM
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^ I completely disagree. Almost no sites have effects like those; really makes them stand out.
 
Jghelfi
post Apr 13 2008, 05:41 PM
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you should Also put: "have links Going to the Desired Site, instead of having a link that goes to someones profile when you want to go home" thats a good one, cause i see that many times, even with Professional Sites!
 
miyashu
post Apr 13 2008, 06:17 PM
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i thought i'd add a few more rules:

this one goes along with #40: Avoid long webpages - if your webpage requires you to scroll through more than three screens, you've let your webpage get too long! break it up and offer navigational links to each of the sections.

stick to one purpose - don't offer a hotlist of sites to see if your purpose was to create a homepage which should be a menu format. some webpages need a menu design, while others offer a hotlist or an informational article.

stick to one audience - a webpage designed for students will be different from one that is designed for educators and other adults. if you want to include information for educators on a webpage designed for students, use a link on that student page to the additional resources you want to share with other educators.

don't bury information on your site - beginning at your homepage, how many clicks away are visitors from the information they they are looking for? most design articles on the web suggest that visitors should not be any farther than three clicks away from the information that they want to find.
 

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